How to Sell Bitcoin to Congress: Frame It as “Equity” (Dems) or “Energy” (GOP)

According to a recent by the Bitcoin Policy Institute, there is a broad appeal for Bitcoin when framed ideologically across partisan divides in the US. Data acquired across various groups, including Democrats, Republicans, and Independents, reveal that each group has a unique approach toward cryptocurrency, which influences their support for pro-Bitcoin lawmakers.

For instance, Democrats contacted during the survey favored Bitcoin’s enhancement of financial freedom, particularly the cryptocurrency’s ability to bring relief to underserved populations in unstable countries. It is worth noting that the study’s outcome supported the Democrats’ alignment with the values of equity and human rights.

Notably, supporters of the Democratic Party in the US are renowned for prioritizing threats to democracy, which resonates with Bitcoin’s potential to empower users across societal class and status. It further highlights the feasibility of Democratic lawmakers adopting pro-Bitcoin stances, particularly when they outline the importance of Bitcoin for financial freedom.

The study further revealed that Independents tilted toward a similar ideology as the Democrats. Respondents in this category favored Bitcoin’s ability to meet the needs of the underserved communities. They view the digital asset as a tool that provides a level playing field for everyone under the principles of equity.

In the meantime, Republicans involved in the study promoted Bitcoin’s ability to help the energy grid, a view also shared by several Independents. For context, Bitcoin mining in the US absorbs surplus energy from the grid by providing a flexible, economically motivated load. It helps to stabilize the grid and mitigate the intermittency of renewable energy sources such as wind and solar.

Notably, results from the referenced research reveal how Bitcoin can serve as a tool for bridging partisan divides. A proper understanding of the cryptocurrency’s potential by lawmakers could be crucial in policymaking decisions, potentially fast-tracking the cryptocurrency’s adoption based on ideological backgrounds.