Porsche And Lamborghini Dealerships In France Will Now Take Crypto Through Lyzi

Tezos-based payment processor Lyzi has expanded its luxury retail footprint, securing commercial partnerships that allow Porsche and Lamborghini dealers to accept digital assets for high-value transactions.

According to the announcement, Lyzi will enable these two dealerships to receive instant Euro conversion from crypto assets. Both Porsche Centre Montpellier and Lamborghini Bordeaux will not be exposed to the crypto volatility, but crypto users can now purchase the luxury units directly from the web3 wallet.

“For our clientele who appreciate both Italian craftsmanship and digital innovation, accepting cryptocurrency is simply another expression of exceptional service and exclusive access to the extraordinary,” Thomas Hecquet, Director TD Lamborghini Bordeaux, .

According to Jean-Pierre Launay, the Director at Porsche Centre Montpellier, the Tezos-based protocol will significantly simplify customers’ payment experiences. Moreover, Lyzi enables nearly 1 million points of sale across Europe to seamlessly receive crypto payments.

After raising €1.3 million in April 2025, Lyzi has focused on expanding its services to global markets. Furthermore, clear crypto regulatory frameworks in major jurisdictions have helped Lyzi democratize crypto payments backed by top web3 investors including NYX Venture Singapore.

According to Damien Patureaux, the CEO of Lyzi, the fintech company is focused on making crypto payments as simple as card payments. Furthermore, Lyzi leverages the Tezos blockchain, which has a high throughput and offers extremely low transaction fees.

Lyzi also announced a strategic partnership with Doctors of the World to launch a crypto donation platform. The collaboration between Lyzi and Doctors of the World will enable international donors to contribute using digital assets to more than 400 programs in over 80 jurisdictions.

According to Guillaume Cotilard, the director of communication and development at Doctors of the World, partnered with Lyzi backed by regulatory clarity in the European Union.

The strategic partnerships between Lyzi with the luxury automotive companies and Doctors of the World will significantly improve crypt utility. Moreover, Lyzi has helped more merchants boost their sales through reduced integration costs and lower transaction fees.

As such, Lyzi is well-positioned to increase the crypto liquidity and its trading volume. Ultimately, accelerated crypto adoption will play a crucial role in future bull markets, especially for Tezos (XTZ). The small-cap altcoin, with a fully diluted valuation of about $550 million surged 5% during the past 24 hours to trade about $0.505 at press time.